How We Roll

Se Han was established with the goal of empowering brands and organizations to shape their own futures by adopting a more imaginative, optimistic, and strategic approach.

We’d rather let our work speak for us than write conflated mission statements but a few things are wildly important to us:

Stable but fluid approach

True stability results when presumed order and presumed disorder are balanced. A truly stable system expects the unexpected, is prepared to be disrupted, waits to be transformed.

Radical decentralized collaboration

We love what we do and one of the reasons we’re good at it is that we work with fun. Fun is most easily accessible when we are able to focus on what we love while being in our flow. That’s why you won’t find us in an office or at a given location unless that makes sense to deliver the best work for you.

Research and Fact Driven

The output of our monkey brains creates magic when our edgy ideas are backed with hard FACTS (After all our Founder Alexandra is a Capricorn/Aquarius cusp) If you want to open a new market or service your customers better, we will do the research by reading the Matrix. Think of us as highly trained detectives, Sherlock Holmes (Cumberbatch) is our spirit animal.

Content over Format

The tragedy of life is that we seek to understand the format and not the problem at hand. So it would be foolish to adjust our work to the demands of a format that does not meet the content requirements of our market and clients.