successfully marketing a CBD brand in Europe requires compliance with regulations, building a strong brand, educating consumers, leveraging social media and influencers and…
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In recent years, there has been a significant shift in the beverage industry towards relaxing drinks that promote chill-out and wellness, rather than those that promise a quick energy boost. This new trend has been fuelled by a growing awareness among consumers of the harmful effects of high levels of caffeine and sugar found in […]